Artist spotlights
My roles: ideation, creative direction, project management, content strategy.
An ongoing YouTube series showcasing the extraordinary talent behind the Artlist catalog.
A pinnacle of our ongoing brand awareness efforts, these videos are being promoted in paid media, newsletters, blog and in-proudct placements.
The series has led to a significant MoM increase in catalog downloads for featured artists, as well as to the growth of our YouTube channel.
Below are a select few. Watch the full series here.